Remember the Joy of Sharing Things You Care About
During speaking engagements, I take people back to when they sold lemonade as a kid.
You’re sitting on the side of the road.
Holding a sign.
Eagerly greeting friends, passersby, and cars that slow down.
Why? Because you’re sharing about something you care about.
Guess what? That’s marketing.
That energy, that joy, the greeting, pouring the lemonade….
Harness it.
Infuse it into your marketing.
Into your business.
Trust me, you’ll see a difference.
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